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MIRREN'S ONLINE TRAINING & RESOURCE CENTER

MirrenDirect provides the skills to proactively lead clients and become strong strategic partners – directly impacting organic growth and new business. 


Live and on-demand, we provide transformational training for Account and Pitch Teams. Your people will immediately start applying new skills to more effectively grow clients and convert more new business. 

 

Set up your no-fee one month trial now. 

 

Start Converting More Business Now

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Please See the New MirrenDirect

We've Just Launched a Major Update

 

Head over here if you're new to MirrenDirect >

Current subscribers: check the July 26th emails, “Next Step: Access to the New Mirren Direct” + “Next Step: Your New MirrenDirect Password” to access the update.

 

How It Works

There are three ways your team can access Mirren’s training and resources.

1. Live Webinar Training: with 80+ sessions to choose from each year, we address Organic Growth and New Business. Your teams will participate in breakout exercises and engage our strategists with questions. See our upcoming webinars >

2. On-Demand Training: access 300+ videos and downloadable tools, participating individually or as an agency group. See our training > 

3. Quick Support: access our Organic Growth and New Business best practices in a “hit and run” fashion. Get in. Quickly search for the support you need. Get on with it.

In this brief video, we discuss the challenges holding back most agencies as it relates to Organic Growth and New Business.

Learn More About Our Six Training Programs

& How We Arm Your Senior Teams with Critical Skills

Organic Growth
Account Teams

New skills to more assertively lean in and methodically capture more business – without feeling like a sales person.

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Series: Competitive Reviews/RFPs
New Business Team

Apply new methods that will turn your team into an efficient pitch machine – ultimately winning more business.

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Proactive Prospecting
Outreach Team

Systematically target, attack, and convert a pipeline of qualified leads, consistently over time.

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Proposal Writing & Negotiation Skills
(Optional Access)
Account Teams

Secure more revenue by applying a set of methods that will give you the edge in your day-to-day client proposals and negotiations.

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Mastering Agency Strategy
(Optional Access)
Account Teams

Turn your account teams into client business partners by completely evolving your agency’s strategic offering and process.

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Infrastructure & Process for New Business
(Optional Access)
New Business Team

Build the optimal back-end operation for your particular size and type of agency – ultimately converting business efficiently.

Learn More
See Our Other Training Programs
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Self-Study or Run an Internal Training Program

Agencies use MirrenDirect in two ways.

1. Self-Serve: Team members use the training and resources on their own, on an as-needed basis.

2. Run an Internal Training Program: Here, agencies create an internal training program, built around a Live Training Webinar or our On-Demand Training library.

We specialize in working with agencies in digital, advertising/creative, PR, media, experiential, and more. Our trainers bring experience from client-side and from agencies such as Wieden + Kennedy and TBWA. 

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We’ve Trained the Best in the Business &

Those Who Want to Become the Best in the Business