This is Mirren
Mirren is a Training Firm Focused on Improving the Performance of Agencies With Organic Growth & New Business
Pitching isn't so bad. After all, who doesn't enjoy pounding through three months of work in only three weeks – for free. Crank up your agency's growth by staying on top of the cutting-edge best practices. We work closely with agency CEOs and their management teams who are fighting the battle every day at their agencies.
If you believe there is a better way to do organic growth and new business. We've built Mirren for you.
Our small team of fourteen brings experience from both client and agency-side. This brings tremendous insight to our training. On the client-side, our team members have run agency reviews and have been on the receiving end of many pitch presentations. On the agency-side, we've worked at some of the best in the business in digital, advertising, experimental and public relations. These have included Wieden + Kennedy, TBWA and small boutiques around the country.
Training & Coaching
Bring Mirren specialists to your agency for advanced training. We address Organic Growth, Competitive Reviews/RFPs, Proactive Prospecting, Proposal Writing & Negotiation Skills, Agency Strategy, Presentation Skills, and More.
Our Specialists works closely with your entire team to implement new methods, tools and systems to bring order to the chaos of growth your agency. The personal attention and coaching of being in-person with your team further deepens their motivation and ability to implement.
Reach out to our specialists to learn more about the impact we can have on your growth.
Online & Live
MirrenDirect provides Training and Personal Coaching delivered On-Demand on our site and live via training webinars. We address Organic Growth, Competitive Reviews/RFPs, Proactive Prospecting, Proposal Writing & Negotiation Skills, Agency Strategy, Presentation Skills, and More.
There are several ways to engage Mirren with training. You can do it all self-guided, accessing our Resource Library and On-Demand Training as needed - or you can add access to our specialists with Live Training Programs and Personal Coaching.
We'll help you get set up, you can immediately begin turning your teams into client business partners, ultimately generating more business from current and new clients.
We produce a series of conferences and workshops - all focused on driving agency revenue growth. Over 700 agencies now join us throughtout the year.
Mirren Live New York: Each May, 400 agencies taken in 60 speakers in 35 sessions. We focus on agency business model and new business innovation.
Mirren CEO Summit: Each November, 140 agency CEOs converge in Chicago to address growth through innovation with their business models, operations, marketing and personal leadership.
Account Management Bootcamp: Each January, senior account teams join workshops in New York, Miami, LA, and Toronto. The focus: Mastering Agency Strategy and Organic Growth.
136 Grand Street, Floor 4ER,
New York, NY 10013
2020 NW Market St, Floor 2
Seattle, WA 98107
Monday - Friday
10:00am - 8:00pm ET
Our Team Leads
Director, Agency Growth
Director, Agency Growth
Events & Classes Leads
Director of Events
MirrenDirect & Mirren Talent
We’ve Trained the Best in the Business &
Those Who Want to Become the Best in the Business
Mirren literally changed how we approached new business. And it completely changed our outcomes. We went from winning 18% of our pitches to winning 87%. In one year. I humbly give the credit to the wisdom and the truly actionable steps that Mirren literally laid at our feet.
One of the most applicable, industry focused, impactful workshops I’ve attended in a while. Not only was the content relevant to our organization, but the exercises allowed us to unpack and attack some of our own current strategies. Highly recommended and beneficial for cross-discipline folks at your agency!
Every time I come to Mirren, I uncover a new insight, a new approach that directly impacts my ability to perform at a higher level.
The Mirren Agency Strategy Training is valuable to anyone looking to grow their agency's potential - whether with new or existing clients. The workshop provided tools, strategies, and insights to challenge you to think differently about your client's business.
This is a great place to get inspired. And with a focus that goes beyond just growing revenue, the sessions impact your agency’s offering, client retention, client growth, talent, and the effectiveness of your own leadership.