Pointlogic provides media planning analytical tools to evaluate and forecast effective marketing campaigns. This allows agencies to better connect with consumers through all types of media and to win and retain business.
We provide research, analytics and user-friendly software to measure and validate the business objectives of agencies' marketing campaigns.
We transform the marketing process into a truly customer-centric journey by integrating sophisticated analytics into the planning process from the beginning. Our approach enhances teamwork, stretches creative thinking, and improves results by allowing customer data, market research, technology and analytics to nourish the process.