Persuading the Procurement Gatekeeper
Whether or not your clients have a Procurement department (or are just adopting a Procurement-like mindset), your ability to understand this new mindset will open - or close - doors.
In this Live Online Class, we'll review the latest insight into specifically how this "value-driven" executive thinks, and what it takes to build and maintain a profitable relationship with clients that are adopting their new policy.
Learn how to better engage Procurement so that you can:
- Develop a more collaborate working relationship
- Turn them into an ally for the agency
- Move beyond the heavy focus on price
- Get more control over scope creep
- Understand why they pay some agencies more than others
- Better open the door to prospect your way in
In short, you will leave this training session with next steps that you can immediately begin implementing to turn Procurement into a profitable ally for the agency.
Following the webinar, you will be provided with digital access to print the session materials.
Who Should Attend?
This training program is designed for all those who have any interactions with clients as it relates to leading or supporting competitive reviews for the agency, or creating and negotiating fee proposals, staffing plans and agreements. The training content is geared to focus more on your senior team members, however your more junior executives will also elevate their ability to negotiate with their client counterparts.